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Jag-lovers brochures - Recent Updates Index

 
 Last Updated: 20th January 2000
 
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This page records all additions to the site from 20th January back to 20th June 1999 - latest additions are at the top. All previous changes back to July 1998 are here

Date Added Cover   Description or Title Date Models
Date Added Cover   Description or Title Date Models
Added to 20th January 2000
20th Jan 2000 The cover for this brochure Open in new window The first press release for the F-Type Concept containing multiple inserts and CD-ROM  2000 F-Type
14th Jan 2000 1st page for this entry Open in new window Original tool kit description and illustration taken from the 1935 S.S. Instruction Book 1935 S.S.I/II
14th Jan 2000 1st photo for this entry Open in new window An SS100 tool kit made from as many original parts as possible - info supplied by Bob Brosen 1936-40 SS100

Date Added Cover   Description or Title Date Models
Added to 11th December 1999
10th Dec 1999 The cover for this brochure Open in new window A very scarce SS cars full catalogue for 1934. Protected in a oystershell like heavy cover with cord binding and embossed SS logo in green, this is the prestige catalogue that was given out to serious customers that year 1934 SS Range
1st Nov 1999 The inkwell Open in new window A glass inkwell with black bakelite cover having the SS logo moulded in 1930s SS Cars
1st Nov 1999 The cover for this brochure Open in new window The first folder for the SS I. This folder carries both the distinctive new SS logo and the then current Swallow logo  1931 SS I
30th Oct 1999 The cover for this brochure Open in new window The first folder for the SS 90, one of only two advertising items known to exist for this car. This folder is extremely rare 1935 SS90
30th Oct 1999 The cover for this brochure Open in new window A scarce greentone folder for the 1935 SS range including the Airline saloon. There has been a reproduction of this folder but it only has four pages and is overprinted with a USA dealers stamp 1935 SS Range

Date Added Cover   Description or Title Date Models
Added to 17th October 1999
17th Oct 1999 The cover for this press pack Open in new window Comprehensive Press pack for the Jaguar 2000 year models Includes 13 colour photos, 17 pages of text/specs/prices and a dedicated CD-ROM with many images some of which are shown here 1999 Range
17th Oct 1999 The cover for this press pack Open in new window Comprehensive Press Pack for the 'R' performance options available for 2000 models Announces availability of spin-offs from the XK180 concept car including special alloys and Bembo brakes plus performance upgrades.

Includes 7 colour photos, 5 pages of text and a special CD-ROM with many images, some of which are shown here - including all the new alloy choices and the brakes

1999 Range
17th Oct 1999 The cover for this brochure Open in new window Press Pack with 5 B/W photos and 7 pages of descriptive text. Announces delivery of the limited edition total of 350 production cars 1992 XJ220
10th Oct 1999 The cover for this brochure Open in new window Official Jaguar information sheet for the production XJ220 Nice coloured centre spread of the cut-away drawing used in the B/W press photographs 1992 XJ220
10th Oct 1999 The cover for this brochure Open in new window An extremely scarce folder for the Mark VII from the Australian distributor Bryson Industries Ltd. 1951 Mark VII
10th Oct 1999 The item Open in new window Original letter and invoice to a Californian company who asked for literature . It states that Jaguar were unable to supply catalogues for the 1930-1947 period due to much material being destroyed by 'enemy-action'. However, since there was no recorded enemy damage to Jaguar's stores at Coventry, it's more likely that they had simply destroyed their stocks of brochures and catalogues for reasons unknown! 1948 Jaguar Cars
10th Oct 1999 The cover for this brochure Open in new window The first post war folder for the Jaguar Saloons and Coupe models (usually known now as the Mark IV). This brochure also comes in a US version with the address printed (not overprinted) for the East Coast Distributor Hoffmans 1946 Mark IV
10th Oct 1999 The cover for this brochure Open in new window The first post war folder for the Jaguar Drop Head model (usually known now as the Mark IV). This brochure also comes in a US version with the address printed (not overprinted) for the East Coast Distributor Hoffmans 1946 Mark IV
10th Oct 1999 The item Open in new window An original letter from and personally signed by William Lyons to a member of staff ('Bate') thanking him for his service in the works Fire Brigade during the war. Also shown are Mr Bates original invitation to join the then Swallow Coachbuilding Company in 1934, his SS Cars Ltd pass with its special Fireman's Permit, and his copy of the company's Mutual Aid Fund for War Damage Rules and Benefits booklet. It shows him to be a fully paid up member 1934-1944 Jaguar Cars Ltd
10th Oct 1999 The item Open in new window Original letter announcing the 1½ L Saloon Special Equipment model will use Lucas P.80 rather than the 'Super Beam' headlamps previously announced 1939 SS Cars
10th Oct 1999 The item Open in new window An original letter and attachments setting out a Birmingham dealer's deliveries of SS saloons each week in August 1939 1939 SS Cars
10th Oct 1999 The cover for this item Open in new window A unique unused invitation and ticket for the SS Cars Tenth Annual Outing to Blackpool on June 17th 1939 In the name of a 'J Watt', this was never used. A unique record of a works outing just before the onset of the second World War. Travellers had to be on Train B to get any meals on the way to Blackpool 1939 SS Cars
10th Oct 1999 The item Open in new window An original SS Car Club folder from 1939 giving details of the Rally to take place on June 14th 1939, together with an application form 1939 SS Car Club
10th Oct 1999 The item Open in new window Original letters from Bill Rankin of SS Cars Ltd plus matching SS Car Club documentation . The first letter invites SS dealers and main distributors to attend the SS Car Club's Donington meeting on July 8th 1939 1939 SS Car Club
10th Oct 1999 The item Open in new window An original letter from Bill Rankin, SS Car Club secretary, inviting all members to the SS works for a tour, lunch and speed trials. The red mark on the letter is not an accident - it is the club Secretary's, Bill Rankin of SS Cars Ltd, short signature! 1939 SS Car Club
10th Oct 1999 The item Open in new window An original entrance form and programme for the SS Car Club's Coventry Speed Trials in 1939. The programme copy is annotated with the results. Interesting that two of the 2.5L SS100s got round the full course faster than a 3.5L SS100... 1939 SS Car Club
10th Oct 1999 The item Open in new window Original letter from Bill Rankin, SS Car Club secretary, inviting all members to the SS works for a tour, lunch and speed trials. It is accompanied by the original timetable - lunch was down to last 2½ hours! 1938 SS Car Club
10th Oct 1999 The item Open in new window An original programme for the SS Car Club's Coventry Speed Trials in 1938. Note that the 'Special' group includes an SS90 1938 SS Car Club
10th Oct 1999 The item Open in new window Original letter to an Exeter customer who had been having some problems with his 2½ L Jaguar - the suggestion was he checked the plugs.... 1937 SS Cars
10th Oct 1999 The item Open in new window An original SS Car Club leaflet with preliminary particulars of the 1937 Scottish Rally over 24-26th September 1937 SS Car Club
10th Oct 1999 The item Open in new window An original programme for the SS Car Club's Donington race meeting on Saturday April 17th 1937 1937 SS Car Club
10th Oct 1999 The cover for this brochure Open in new window Magazine insert for the 1937 Motor Show Uses Gold and silver ink so most examples are usually scuffed 1937 SS Jaguar Range
10th Oct 1999 The item Open in new window An original leaflet from the mid 30s giving particulars of membership for the SS Car Club 1937 SS Car Club
10th Oct 1999 The item Open in new window An original and probably unique SS Car Club small folder for the 1936 Scarborough Rally over 26-29th June in mint condition. It still contains two complete sets of the five original invitation cards for the events that took place over the weekend 1936 SS Car Club
10th Oct 1999 The item Open in new window Original letter to a USA customer who requested a catalogue confirming that a fully illustrated art catalogue had been sent 1935 SS Cars
10th Oct 1999 The item Open in new window Original letter as received by Ekco confirming that they will fit their latest radio to Mr William Walmsley's car for test. William Walmsley was William Lyon's co-director at the time and a founder company member. Plus the cc reply acknowledging the letter 1934 SS Cars
10th Oct 1999 The item Open in new window Original letter to a USA customer (Mr J Elbert who was a famous car collector of the period) enclosing an illustrated leaflet of SS Cars 1934 SS Cars
10th Oct 1999 The letter Open in new window Original letter to a USA customer (Mr J Elbert who was a famous car collector of the period) enclosing literature on SS Cars 1934 Swallow
10th Oct 1999 The item Open in new window An original prospectus and application form for the SS Car Club from around 1936/7 . At this point, the club secretary was Bill Rankin from SS Cars Ltd 1936/37 SS Car Club
10th Oct 1999 The item Open in new window A very rare original SS Car Club Founders Badge, restored in 1991 by P D Enamels. Plus an outline of the SS Car Club 1933/34 SS Car Club
10th Oct 1999 The cover for this item Open in new window An extremely rare original programme for the Annual Swallow Coachbuilding Co (SS) Works outing to Brighton in 1933 Arriving in Brighton at 10:00, the trip included luuch at the Metropole Hotel (by 'the kind invitation of the Directors') and they eventually left by train at 23:00, arriving home in Coventry at 03:00! 1933 Swallow
10th Oct 1999 The letter Open in new window Original letter to a USA customer (Mr J Elbert who was a famous car collector of the period) enclosing an illustrated leaflet of SS Cars. 1933 Swallow
10th Oct 1999 The letter Open in new window Original letter to a USA customer (Mr J Elbert who was a famous car collector of the period) enclosing an illustrated leaflet of SS Cars. 1932 Swallow
10th Oct 1999 The cover for this brochure Open in new window A very rare original programme for the Annual Swallow Coachbuilding Co Employees outing to London in 1931 It included a coach tour of London and Luncheon. The luncheon ticket is missing from this one so presumably someone had a good time nearly 70 years ago! 1931 Swallow

Date Added Cover   Description or Title Date Models
Added to 17th September 1999
17th Sep 1999 The cover for this brochure Open in new window The first press release from Jaguar racing 6pp text plus 4 photos  1999 F1
26th Aug 1999 The cover for this manual Open in new window Complete 1934 SS I/II original Instruction Manual. This is more of a mini-service manual than an owners manual. 1934 SS I/II
23rd Aug 1999 The cover for this brochure Open in new window Original colour and upholstery guide undated but believed to be for the 1937-38 model years. Contains actual leather samples and paint chips that have been stuck in rather than printed directly 1937 SS Cars
23rd Aug 1999 The cover for this brochure Open in new window Original colour and upholstery guide for the 1938-39 model years. Contains actual leather samples and paint chips that have been stuck in rather than printed directly 1938 SS Cars
22nd Aug 1999 The cover for this brochure Open in new window The first folder for the SS II. This folder carries both the new SS and the then current Swallow logos. 1931 SS II
20th Aug 1999 The cover for this brochure Open in new window A large wall poster depicting the original XJ220 V12 prototype in a surrealistic setting. This is one of a limited edition of 500 prints commissioned by Sir John Egan in 1988. Each print is individually signed by the man behind the XJ220, Jim Randle, Sir John Egan and the artist Spencer Traut (actually Michael Spencer) 1988 XJ220

Date Added Cover   Description or Title Date Models
Added to 14th August 1999
14th August 1999 The cover for this brochure Open in new window A small poster for the original XJ220 V12 prototype. Signed 'SPENCER '88, it shows a full colour detailed three-quarter rear view cut-away drawing of the prototype vehicle. 1988 XJ220
13th August 1999 The cover for this brochure Open in new window A small poster for the original XJ220 V12 prototype. Unsigned and with a black background, it depicts a full side on photograph plus three quarter front and rear views. A similar set of photos were taken for a later German brochure for the V6 production model 1988 XJ220
21st July 1999 The cover for this brochure Open in new window Hess & Eisenhardt began converting the XJ-S coupe to meet demand until Jaguar eventually produce convertibles themselves. The folder has an interleaved tissue insert placed over the top of the main car illustration to show what it looks like with the top raised. 1988 XJ-S
1st July 1999 The cover for this brochure Open in new window A set of detailed original photographs of an XK120 OTS as delivered taken at a dealers showroom in the USA during June 1950. John Elmgreen has identified the car as Chassis 670278 with Pastel Blue body and Duo Blue trim. If you look carefully, you can see the 'Jabbeke Replica' plate by the grab rail on the passenger side 1950 XK120
30th June 1999 The cover for this brochure Open in new window 'Mark VII and XK120 Models' A scarce UK printed 8pp folder from 1952 for the Mark VII and XK120, usually seen overprinted for USA dealers. This is the B/W version of the equivalent color catalogue 1952 XK120, Mk VII
30th June 1999 The cover for this brochure Open in new window SS Cars 2.5L Tourer 5 contemporary USA photographs of a 2.5 Litre SS Tourer 1937 SS Cars
24th June 1999 The cover for this brochure Open in new window Jaguar XKE One of the few XKE Series '1.5' brochures (this from the USA). 20pp 11 x 8" plus card specification insert 1967-68 E-Type
21st June 1999 The cover for this brochure Open in new window Mk V Preliminary (blue backgound)                               1948 MkV
20th June 1999 The cover for this brochure Open in new window 'Correspondence' Some original letters from SS Cars Ltd and British Motors Ltd, their USA distributors 1936-37 SS Jaguar
 

Caution: accurate colour reproduction of any brochure is not guaranteed - you are advised to obtain an original brochure or consult a Jaguar dealer for this
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