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Jag-lovers brochures - 1940-1949 Index
 
 Section: 1940-1949 Index
 
Back to the Brochures Homepage Scans of Original Adverts for this period..
 
For a discussion on the difference between the pre and post-war SS/Jaguar saloons (1.5/2.5/3.5 Litre and/or (the models often known as) the Mk IV) see the Mark IV Section
Cover   Description or Title Date Models
The item Open in new window An original letter from and personally signed by William Lyons to a member of staff ('Bate') thanking him for his service in the works Fire Brigade during the war. Also shown are Mr Bates original invitation to join the then Swallow Coachbuilding Company in 1934, his SS Cars Ltd pass with its special Fireman's Permit, and his copy of the company's Mutual Aid Fund for War Damage Rules and Benefits booklet. It shows him to be a fully paid up member 1934-1944 SS/Jaguar Cars Ltd
The cover for this brochure Open in new window This very scarce catalogue with beige covers, printed in late 1939 for the war year of 1940, was produced as the cheaper version of the full size prestige 1940 catalogue 1940 SS Jaguar Range
The cover for this brochure Open in new window This very scarce and beautifully illustrated prestige showroom catalogue for 1940 with thick black card covers was produced in large format and first issued in 1938. It has an additional 4-page tabbed insert describing the improvements for that year 1940 SS Jaguar Range
The cover for this brochure Open in new window This catalogue with beige covers, probably printed in late 1944 or early 1945, may be one of the rarest of the early Jaguar name catalogues. It has no Company address and still bears the SS logo in places.... 1945 Jaguar Range
The cover for this brochure Open in new window 'Jaguar - the world's finest car in its class' Set of eight B/W postcards and holder issued by the Hoffman Motor Car Co of New York. Dates from immediately post-war (the wheel spinners have a mixture of Jaguar and SS logos). Size 6 x 4" 1946 Mk IV Jaguars
The cover for this brochure Open in new window The first post war folder for the Jaguar Saloons and Coupe models (usually known now as the Mark IV). This brochure also comes in a US version with the address printed (not overprinted) for the East Coast Distributor Hoffmans 1946 Mark IV
The cover for this brochure Open in new window The first post war folder for the Jaguar Drop Head model (usually known now as the Mark IV). This brochure also comes in a US version with the address printed (not overprinted) for the East Coast Distributor Hoffmans 1946 Mark IV
The cover for this brochure Open in new window 1.5/2.5/3.5L (Mark IV) a lovely miniature brochure 1946 MkIV (1.5/2.5/3.5L)
The cover for this brochure Open in new window 1.5 Litre Instruction Book 1946/47/48 64 pages of info and pictures for the Mk IV 1.5L owner 1946 Mk IV 1.5 Litre
The cover for this brochure Open in new window A very rare folder from Jaguar Cars Distributers in Belgium for the Mark IV  It also shows a Van Den Plas SS100 on the back page! 1947 Mk IV/SS100
The cover for this brochure Open in new window Mk V Preliminary (orange background)  1948 MkV
The cover for this brochure Open in new window Mk V Preliminary (blue backgound)                               1948 MkV
The cover for this brochure Open in new window Advance particulars of the new Jaguar Type XK brochure 4pp (has spec for 'XK100' as well as XK120)  1948 XK100/120
The cover for this brochure Open in new window Jaguar reprint of Autocar advert 6pp 2.5/3.5L 1948 Mk V 2.5/3.5L
The item Open in new window Original letter and invoice to a Californian company who asked for literature . It states that Jaguar were unable to supply catalogues for the 1930-1947 period due to much material being destroyed by 'enemy-action'. However, since there was no recorded enemy damage to Jaguar's stores at Coventry, it's more likely that they had simply destroyed their stocks of brochures and catalogues for reasons unknown! 1948 Jaguar Cars
The cover for this brochure Open in new window Jaguar range 1949 26pp large format (16" x 11") Luxury Brochure for the year. Almost certainly the best post-war brochure Jaguar ever created - fabulous air brush illustrations, multi-language and includes XK100 specs 1949 Mk V, XK100/XK120
The cover for this brochure Open in new window Jaguar XK120  - the 'Maroon' brochure (early version with XK100) 1949 XK100/XK120
The cover for this brochure Open in new window Jaguar XK120  - the 'Maroon' brochure, late version without XK100 and having a gold border round front page logo 1952 XK120
The cover for this brochure Open in new window 'The Jaguar 2-Seater Type XK 120' 4pp Motor Road Test (the one with the over-optimistic speedo!) 1949 XK120
The cover for this brochure Open in new window Jaguar 3.5 Litre Mark 5 Saloon 'Autocar' road test 1949 Mk V

Caution: accurate colour reproduction of any brochure is not guaranteed - you are advised to obtain an original brochure or consult a Jaguar dealer for this
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